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About me

Rachel DeRieu

I'm a Michigan-based Art Director who specializes in digital and relation-based advertising. After receiving a BFA in Art Direction from the College for Creative Studies, I jumpstarted my career with an internship and a series of freelance gigs to dip into as many clients as possible. Now, I enjoy being a part of a full-time team to strengthen connections, enhance workflow, and get to know brands on a deeper level.

​My boyfriend and I rescued the most beautiful dog, Bepo. We excel at napping together and playing his version of fetch. I'm playing one of my Dungeons and Dragons campaigns most weekends, painting minis, watching anime, starting a craft, or taking on one of my many projects for my 1920 home.

Skills

Ideation, Storytelling, Collaboration, Deck Building, Motion Graphics, Branding, Retouching, UX/UI Design, Mock Ups, Illustration

Experience

Art Director,
MRM
Feb 2022 - Present

Develop The Lyriq Effect communications. Assist on monthly eNews, EV LIFE, HRAP, LYRIQorder, and ad hoc emails for the Cadillac CRM/CLM team. Build iconography and illustration libraries for the Cadillac website.

Art Director,
U of M Alumni Association
Jan 2021 - Apr 2021

Design creative for campaigns that live on social media, email, and direct mail. Develop graphics and printable activities for the Alumni Association of the University of Michigan site.

Digital Designer,
The Mars Agency
Aug 2021 - Dec 2021

Create multiple ad campaigns at once in French and English for brands sold at Walmart Canada. Work with brands like L'Oreal and Dickies to merge their style guidelines with Walmart Canada's.

Art Director/ Designer,
Grumpy Penguin Creations
Jan 2021 - Apr 2021

Produce brand style guides and logos variations. Take social media photography and curate feeds. Design websites and assets for small businesses.

Jr. Art Director,
roundtable6
May 2021 - Aug 2021

Give static elements life through animation. Build campaigns for print, social, digial, and television. Work with clients to provide elevated design templates they have the ability to edit.

Creative Strategy Intern,
Rocket Mortgage
May 2019 - Aug 2019

Organize focus groups and gather research. Pitch creative concepts for Esports and college sports. Shadow creative directors on their work flow and learn how the creative team works with other teams on campaigns.

Awards

The D Show Best of Student Nominee
2019
College for Creative Studies President’s List
2018
The D Show Shortlist Nominee
2018
Greater Flint American Advertising Awards
2017, 2018, 2019
Silvers
District 6 American Advertising Awards
2018
Silver
CCS Student Exhibition
2016, 2017, 2018, 2019
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