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Blaire wanted to start her own business but needed help creating a branding style that reflected her vision. After some mood boards and a few emails, we decided on a soft feminine color palette paired with a handwritten script font that would compliment the styles she offers in her shop. The style guide was designed to work seamlessly across all her social platforms and the boutique's website, with a dark and light version of the logo for versatility.

client. Shop Chic Honey

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